Economic journalist from 1980 to 1984 then independent “great reporter”, he collaborates in this capacity with the main French magazines.
He founded Sequoia in 1985, first an agency specializing in the production of content for the press and companies and which is today one of the leading agencies in the corporate communication market.
In 1996, the development of new skills, particularly in corporate and digital communication (the first intranets) gave rise to the Image Force group, of which he became Associate Director.
In 2008, the merger of the two groups Image Force and Mediagérance gave birth to Makheia Group, of which he has been, since June 2009, Chairman and CEO.